'Australia’s seafood labelling laws fail consumers, fishers and the environment. We should know what fish it is, where it’s from and how it was caught or farmed.' - Matthew Evans

Tell the Federal Government: I want to know what seafood I am eating – and demand accurate labelling.

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Dear Minister,

I am writing to urge you to reform Australian seafood labelling laws to allow me to make an informed choice about what seafood I buy and eat. I want to purchase sustainably caught fish which does not risk the health of me or my family.

I am also keen to buy local seafood, which in turn supports Australian fishers and their local communities. I do not want to purchase seafood which has been caught or farmed using unsustainable fishing methods, or produced under unacceptable labour and human rights conditions.

It’s clear to me that right now, because of inadequate labelling laws in Australia, I do not have accurate information that tells me exactly what seafood I am actually purchasing at my fish shop or takeaway, or eating in a café or restaurant. I would like you to develop new laws which require labelling of:

  • — what fish it is
  • — where it was caught
  • — how it was caught or farmed.

Thank you in advance for taking action to give me the simple information I need to make an informed choice when I purchase seafood. Like citizens of the European Union, who already enjoy strong seafood labelling laws, I look forward to stronger laws to better protect my health and boost the health of our oceans.

Yours sincerely,

You!

Read full email

Australians want to buy sustainable, locally caught fish.

While most of us think we’re eating Australian seafood, about 72% of what we eat is imported.

Around the globe many fish stocks are declining. Poor practices in some fisheries are threatening fish species, destroying habitats and undermining workers’ rights.

Consumers’ health is at risk. For example some shark species contain high levels of mercury, but because of poor labelling people eat it unaware of the consequences.

While not every seafood product on the market is a good choice, Australia’s weak seafood labelling laws mean we’re eating in the dark.

What's the solution?

Citizens of the European Union already enjoy clear seafood labelling. With better labelling we’ll be able to choose sustainable seafood that’s good for our health and that of our oceans.

Label My Fish is designed to see new Australian laws requiring more complete and accurate information on seafood labels, in particular:

  • 1 What species of fish it is
  • 2 Where it is from
  • 3 How it was caught or farmed

FishyLeaks

Scandal 1: Flakegate

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Scandal 1: Flakegate

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Scandal 1: Flakegate

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Debbie the Squidfisher
Debbie the Squidfisher
Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim
Pav the Tunafisher
Pav the Tunafisher
Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim
Sarah Wilson
Sarah Wilson NYT bestselling author
Dr Chris Fulton
Dr Chris Fulton Biology Research School ANU
Michele Cranston
Michele Cranston Cookbook author and food writer
Sarah Wilson
Sarah Wilson NYT bestselling author
Dr Chris Fulton
Dr Chris Fulton Biology Research School ANU
Michele Cranston
Michele Cranston Cookbook author and food writer
Show all supporters
Sarah Wilson
Sarah Wilson NYT bestselling author
Dr Chris Fulton
Dr Chris Fulton Biology Research School ANU
Michele Cranston
Michele Cranston Cookbook author and food writer
Sellers of Seafood

Cafes & Restaurants

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Takeaways

  • North Bondi Fish
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Fresh Seafood Outlets

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  • North Bondi Fish
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Get the AMCS App

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Download the Sustainable Seafood Guide to help you choose sustainable fish.

Watch the SBS series

A provocative new SBS TV series ‘What’s the Catch?’ explores the complex truth behind Australia’s seafood.

Campaign News
GRINDING NEMO: what's the real cost of your prawn curry?

Hardcore prawns: trashing tropical seas for a cheap treat

When I was little, salmon and shrimps were posh, fancy food, served up at celebrations and the like. Fast forward a few decades and both of those have descended to becoming everyday food, available in pre-packed sandwiches and cheap meals in every supermarket. Read more

The FishyLeaks Report

Seafood Labelling Inquiry

Right now in Federal Parliament there’s an Inquiry looking into the adequacy of Australia’s seafood labelling laws. Matthew Evans, Label My Fish alliance partners (including Greenpeace, AMCS and WWF), fishers, government departments and industry representatives have had their say. You can explore all submissions here. The Senate Committee is due to report by 27 October 2014.